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October 2009
READING BETWEEN THE LINES: An Israeli-Palestinian Guide to Critical Media Consumption
Abstract

Nations embroiled in nationalist conflicts tend to adopt narratives that support the righteousness of their struggle and which accentuate the negative traits and intentions of the other side, as well as its responsibility for the ongoing suffering and for the absence of a solution. This is how the Israeli-Palestinian conflict is covered by media outlets on both sides, often in mirror images, with each side presenting an opposite story. For example, the Palestinian media narrative emphasizes the occupation—whose victims are the Palestinians—and paints the government of Israel as aggressive, opposed to peace and responsible for violent events in the region. On the other side, Israeli media outlets emphasize the violent and terrorist foundations of the Palestinians’ conduct and their unwillingness or inability to reach a solution. The Israelis, in this telling, are the victims of a conflict in which they are not to blame. Beyond these different perceptions and interpretations of reality, essentially similar patterns of coverage can be found on both sides, which de-legitimize and dehumanize the other. These patterns of coverage heighten mutual suspicions in both nations, fan the flames of the conflict and make it harder to find a solution.

Recognition of the media’s profound influence on the conflict has led the Israeli organization KESHEV and the Palestinian organization MIFTAH to work together from both sides of the conflict in order to try to change how the conflict is depicted in the media discourse in both nations. This is done in the hope that such cooperation may lead to more balanced, fair and comprehensive coverage and, perhaps, as a result, a better reality.

This practical guide to teaching critical reading of news materials arises from a unique cooperative project that has been carried out continuously since 2004. In this joint project KESHEV and MIFTAH each analyze news coverage in the major media outlets on their “own side” and attempt to influence journalists and editors to change patterns of coverage that are problematic and biased.

Two parallel goals have guided the creation of this guide. First, it is designed to instill skills for critical reading, in general. A second goal is to promote critical media consumption in the specific context of the Israeli-Palestinian conflict. As mentioned above, over the years media on both sides have played a complicated and not always positive role in the conflict’s development. The media has had a central role in defining the conflict and its significance for the Israeli and Palestinian public. Critically reading the messages contained in news coverage can neutralize to some extent the media’s ability to shape consumers’ perspectives according to short-term media interests and can also neutralize the influence of those elements that exert pressure on the media. It is our hope that this guide will enable media professionals to develop new means of self-criticism that will allow them, in time, to create news coverage that does not perpetuate the conflict, but which might actually contribute to its resolution.





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